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Lubrizol and VELOX Highlight Innovative Solutions at K 2016                                                                                                                                                                
CLEVELAND, September 9, 2016 - The Lubrizol Corporation's Engineered Polymers business announces that it will highlight its latest thermoplastic polyurethane (TPU) solutions alongside its distributor VELOX® GmbH at K 2016 from October 19-26, 2016 in Hall 6, booth A23.

At K 2016 Lubrizol's Engineered Polymers team will focus on the following recent TPU developments for improved mechanical properties:

  • Novel aliphatic TPU expanding the broadest portfolio of color-stable (non-yellowing) and superior staining- and UV-resistant TPU solutions for the design of transparent or light-colored molded parts.
  • New self-healing Estane® VSN 9000 TPU: Lightweight material (more than 50% lower than metal) designed to improve the performance of aesthetically-critical parts by reducing scratches.
  • High-adhesion, soft PearlbondTM 300 plasticizer-free series for bonding of any substrates in the textile market, even difficult ones. The outstanding elasticity of the new soft TPU gives a freedom of movement, as well as comfort and soft touch.
  • New high-performance BounCell-XTM TPU foam: Nitrogen-gas-infused low density recyclable foam providing long-term cushioning and protection in footwear, electronics, protective equipment and automotive applications.
  • New fast and high-heat resistant Pearlbond(TM) 700 series: High-performing solutions for fast setting bonding with good mechanical properties at low temperatures.

Jesus Santamaria, Lubrizol Engineered Polymers' EMEAI business director, notes, "Lubrizol has more than 55 years of experience in engineered polymers and the broadest TPU portfolio available. We apply our industry leading knowledge to develop innovative materials to help inventors and engineers deliver next-generation technologies. Our lineup of advanced materials include lightweight, adhesive, soft, transparent and self-healing specialty solutions."

Guillaume Fromont, VELOX product manager, comments, "VELOX and Lubrizol have been working closely together since 2002 with great success for both companies. We are pleased to have a common booth at the K show and look forward to having interesting discussions with customers and prospects. Thanks to continuous investments in research and development, we constantly offer new TPU solutions to the market. We are very proud of Lubrizol's trust in VELOX to distribute their innovative and wide-range of products."

Visit us at Booth Hall 6 / A23 at the K 2016 show where we will showcase the design freedom, superior aesthetics and winning performance of our TPU solutions. The K 2016 trade show will be the highlight for the plastics and rubber industry in Düsseldorf, Germany from October 19-26 in Messe Düsseldorf.

About Lubrizol Engineered Polymers
With more than 55 years of experience and a worldwide network that includes formulation design, manufacturing, R&D and cutting-edge technologies, Lubrizol Engineered Polymers offers one of the broadest portfolios of engineered polymers available today including resins that are bio-based*, recyclable**, light stable, flame retardant, adhesive, chemically resistant, optically clear and fast cycling. Our technology crosses many industries and applications, including surface protection, power and fluid systems, sports and recreation, wearable devices, electronics and automotive. For more information, visit or contact

About The Lubrizol Corporation
The Lubrizol Corporation, a Berkshire Hathaway company, is a technology-driven global company that combines complex, specialty chemicals to optimize the quality, performance and value of customers' products while reducing their environmental impact. It produces and supplies technologies to customers in the global transportation, industrial and consumer markets. These technologies include lubricant additives for engine oils, driveline and other transportation-related fluids, industrial lubricants, as well as additives for gasoline and diesel fuel. In addition, Lubrizol makes ingredients and additives for home care and personal care products and specialty materials encompassing polymer and coatings technologies, along with polymer-based pharmaceutical and medical device solutions. Our products for the oilfield market include technologies for exploration, production and transportation.

With headquarters in Wickliffe, Ohio, Lubrizol owns and operates manufacturing facilities in 17 countries, as well as sales and technical offices around the world. Founded in 1928, Lubrizol has approximately 9,000 employees worldwide. Revenues for 2015 were $7 billion. For more information, visit

*Bio-based content as certified in accordance with ASTM D-6866.

**Recyclability is based on access to a readily available standard recycling program that supports such materials. Products may not be available in all areas.

All marks are owned by The Lubrizol Corporation.

Lubrizol will be showcasing its latest developments in advanced materials , alongside its distributor VELOX GmbH.

About VELOX GmbH
VELOX GmbH is a European leader in the marketing and distribution of raw material specialties for the plastics, composites, additives and paints and coatings industries. Founded in 1993 by Bernard Goursaud and N. Max Schlenzig, VELOX is headquartered in Hamburg, Germany. The company has 18 offices throughout Europe and employs over 200 experienced employees to support its customers.

Media Contacts
Michael Priola
+1 216 447-5697
The Lubrizol Corporation

Lidia Valcarcel
+34 93 579-9565
Lubrizol Advanced Materials Inc.

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