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Lubrizol Features Advanced Cleaning & Care Solutions at AOCS Meeting

CLEVELAND, May 1, 2016 - The Lubrizol Corporation will feature advanced cleaning and care solutions at the annual AOCS Meeting & Expo, May 1 through 4 at the Salt Palace Convention Center in Salt Lake City, Utah.  Attendees visiting Lubrizol Booth #600 will discover an exciting new variety of home care solutions designed to enhance performance and deliver a better consumer experience.

Laundry Care
Deliver softness with absorbency in 2-in-1 liquid laundry products with Lubrizol's Noverite(TM) 301 Polymer. The use of Mykon TAED in laundry detergents enhances fabric freshness through odor control.

Surface Care
Learn how you can thicken those more challenging systems with Novethix(TM) HC200 Polymer for your desired rheology for optimum product performance and ease of product dosing.  Novethix(TM) HC200 Polymer is effective at low dose levels and works synergistically with electrolytes to build viscosity and provides excellent clarity.

Dish Care
Noverite(TM) 311 and 315 Polymers are efficient and economical foam boosters that provide the benefit of longer lasting foam at reduced surfactant level in manual dishwashing products.

Lubrizol offers a comprehensive range of high quality surfactants for use in laundry and surface care products for optimum detergency.  The portfolio includes specialty high-solids surfactants for cost-effective production of household, institutional and industrial cleaning products.

Lubrizol will also present in the following sessions,

Surfactants & Detergents (S&D) - Surfactants in Cosmetics:  "Reassessing the Foam-Boosting Properties of Alkanol Amides"

Surfactants & Detergents (S&D) - New Technologies in Industry:  "Foam Longevity for Manual Dish Detergents"

About Lubrizol Personal and Home Care

We develop, manufacture and market a broad range of specialty chemicals for skin care, hair care, bath and shower, surface care and fabric care. Our innovative ingredients and additives modify physical properties, enhance functional performance and deliver aesthetic benefits to drive key consumer product claims. The addition of Active Organics' botanical extracts and Lipotec's peptide-based active cosmetic ingredients strategically expands our product portfolio and builds upon our current capabilities, formulations expertise and global manufacturing footprint to take innovation to the next level. We are persistently committed to providing you with powerful, proven solutions so you can formulate with confidence(TM).

About The Lubrizol Corporation

The Lubrizol Corporation, a Berkshire Hathaway company, is a technology-driven global company that combines complex, specialty chemicals to optimize the quality, performance and value of customers' products while reducing their environmental impact. It produces and supplies technologies to customers in the global transportation, industrial and consumer markets. These technologies include lubricant additives for engine oils, driveline and other transportation-related fluids, industrial lubricants, as well as additives for gasoline and diesel fuel. In addition, Lubrizol makes ingredients and additives for home care and personal care products and specialty materials encompassing polymer and coatings technologies, along with polymer-based pharmaceutical and medical device solutions. Our products for the oilfield market include technologies for exploration, production and transportation.

With headquarters in Wickliffe, Ohio, Lubrizol owns and operates manufacturing facilities in 17 countries, as well as sales and technical offices around the world. Founded in 1928, Lubrizol has approximately 9,000 employees worldwide. Revenues for 2015 were $7 billion. For more information, visit

Media Contact
Lee Roberts